It is that time again, the big game has been played and many advertising dollars went towards commercials. This year on CBS the price for 30 seconds of ad time was $3.7 – $3.8 million, with an expected audience of over 100 million viewers. I only watch the game for the commercials, and was kind of disappointed again this year. Coke did not have any cute ads this year, the one with the security cameras was good but the race one was not. But there were funny commercials not featuring cute animals which I enjoyed (my favorite of those ads was from Oreo).
The game actually surprised me. The power outage was a bit crazy but even though I did not care which team won the plays were amazing and the game was really close by the end. I do wonder if the blackout caused problems with which ad spots aired when, as there seemed to be a set of commercials aired twice in a row.
Here are a list of my favorite cute commercials:
1. Sketchers – “Man vs. Cheetah”
I have always loved Cheetahs, and gazelles, so this one makes the list. I love the wink from the gazelle.
2. Cars.com – “Wolf”
A wolf puppy! How can I not include this one?
3. Toyota RAV4 – “Wish Granted”
So this ad does not feature that many cute animals, but the dog and talking squirrels are great. Plus the commercial is really funny and much better than a lot of the ads overall.
4. Kia Sorento – “Space Babies”
Featuring cute baby animals and a funny-ish ending assures that this ad makes my list.
5. Doritos – “Goat 4 Sale”
I thought this one was funny and the goat was cute. In my opinion the Doritos commercials from the past couple years have been really interesting and inventive – I look forward to them each year.
6. Budweiser – “Brotherhood”
This was my favorite commercial! A great emotional story complete with baby Clydesdale. I could not have asked for more from this commercial, and a major plus given the brand’s other strange ads which ran multiple times during the game.
You can find all the commercials on youtube at adBlitz.